Use Case


Sales techniques training: from prospecting to closing.



16 hours

of training


on average



Training Content.

Learning objectives

Mastering Lead Generation hacks
Automate prospecting
Pitch and convince in a few minutes
Be an expert in negotiation and closing

A fully personalized programme :

1 | Data & Lead Generation

Discover and master lead generation hacks
Use scrapping and build your customer base
Manage your prospect base on Linkedin

2 | Automated contact, testing & analytics

Know how to organise your time
Write good prospecting emails
Monitore KPIs, lead scoring

3 | The first approach

Adopt the behaviour and attitudes of a salesperson
Master first approach call techniques
Pitch with the right methods

4 | Pipe management from negotiation to closing

Having the right mindset and attitude to get to the closing
Qualifying a prospect
Pitching and putting into practice what you have learned


Optimisation of the execution of prospection missions

Development of the proposal force of employees on lead generation and prospect listing

Refined understanding of tech and digital issues to optimise the performance of Appie’s sales and marketing teams

Feedbacks :

Great experience, tailor-made and fun! To be repeated

Juliette, Business Developer @Appie