Ecommerce & direct to consumer sales.

Learn Ecommerce and master direct to consumer sales through our trainings!
4 to 8 weeks of coaching with one of our 1000+ trainers, who are the best experts working in the most innovative companies!

A 100% personalized approach adapted to your needs to give you the means to achieve your goals.

Our Expertise.

Whether you are an operational or a manager, an entrepreneur or an executive, our trainers will be able to train you on all these topics:

Ecommerce & direct to consumer sales

1. Ecommerce strategy

Define and manage the ecommerce strategy and growth levers of the company.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager…

2. Ecommerce acquisition & marketplace ads

Optimize the customer journey, the average basket and the on-site experience to optimize conversions.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

3. Ecommerce platform management

Understand the operational development issues related to the e-commerce/marketplace ecosystem: product flows, e-merchandising, category management, payment tunnels, product recommendations

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

4. Conversion rate optimization

Optimize the conversion rate, the experience on the website, AB tests.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

5. Payment methods & fraud

Define the payment methods of your site, prevent, detect and limit payment fraud, reinforce protection.

Concerned professions : Sales OperHead of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

6. CRM & customer activation

Create CRM marketing activation campaigns to build customer loyalty and maximize Customer Lifetime Value.

Concerned professions : Head of Ecommerce, Ecommerce Director, Head of CRM, Digital Marketing Manager, Ecommerce Marketing Manager…


Our trainers.

Our trainers represent the leading edge of expertise in Ecommerce & direct to consumer sales. Train with them tomorrow!

Guillaume Dassonville

Directeur Ecommerce

Samuel Baroukh

Chief Marketing Officer

Virginie Gérin

Digital, Ecommerce & CRM Director

Romain Noyer

Head of Ecommerce
Me former avec ces experts

Choose the format that suits you:

Training Duo

An individual path between 4 and 6 weeks

Training Team

A collective path from 3 to 10 people

Training Talks

Inspiring and impactful conferences

Ready to develop your
skills with us ?


Whether you want to learn more about our training
programs, ask specific questions, or express your upskilling needs, we’re here to assist you!

Benoit de La Porte
On train’s CEO

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