Use Case

Pierre Hermé

Online & Social Acquisition



7 hours

of training


on average



Training content.

Learning objectives

Have a global and current vision of the design profession
Discover the latest online design methods and tools
Be able to create first models on Figma

A fully personalized programme :

1 | Marketing on social media

Facebook and Instagram ads: campaign optimisations and the latest e-commerce features Snapchat, Pinterest and other paid social media levers

2 | Performance analysis

Campaign tracking and performance analysis via Google Analytics


Increase in the conversion rate of online sponsored campaigns

Optimisation of Facebook and Instagram campaigns

Control of GA for better analysis of campaign performance

Feedbacks :

“Trainer who listens, who knows perfectly well how to adapt the sessions according to the needs and requests. The pace is fast, which means that the sessions are not too far apart and that you can keep in mind what you have learned from one meeting to the next, with practical cases to do between each session.”

Benoit, Digital project manager