Mobile marketing training
by On train.

Engage your users on your mobile applications with the best tools thanks to our On train course ! A 4-week course to benefit from the advice of our trainers, the best experts still working!

A 100% personalised approach to give you the means to achieve your ambitions.

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4 to 7

weeks of courses including live sessions and e-learning


dedicated trainer and market leader in its field


platform for a 100% customised and digitalised organisation

Learn about mobile marketing and implement user engagement strategies in this striking training:

Whether you are a beginner, intermediate or advanced trainee, our trainers will help you to:

  • Identify a complete and up-to-date overview of mobile marketing and its challenges
  • Design and deploy your own marketing strategy on mobile, smartphone and tablet
  • Define your personas and choose the levers to use: SMS, MMS, VMS, mobile referencing, in-app advertising, social networks, etc.
  • Engage your users over time via push notification strategies to maximise your CLV (customer lifetime value)
  • Build and deploy mobile marketing campaigns independently
  • Equip yourself with the best mobile marketing tools: Braze, Mixpanel, Tune, Google Firebase, OneSignal, etc.
  • Integrate mobile marketing into a global and cross-channel strategy
  • Define KPIs and measure the effectiveness of your mobile marketing actions (opening rate, interaction rate, conversion rate, etc.

Benefit from the support of the best mobile marketing experts on the market:

Here are some of our top mobile marketing trainers: 

Mathilde Patard

Head of Acquisition & Growth Marketing

Jérémie Veyres

Performance Marketing & CRM Director Benelux
@ Zalando SE

Céline Lambert

Global Acquisition & ASO Manager
@Vestiaire Collective

Allison Feuvrier

Account Executive, Consumer Apps (Southern Europe)
@Snap Inc.
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Choose the format that suits you:

Training Duo

An individual course between 4 and 6 weeks

Training Team

A group course for 3 to 10 people

Training Talks

Inspiring and impactful conferences

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On train supports you in your financing efforts :

For professional : On train is Datadock & Qualiopi certified. Our team of experts can help you with the various financing procedures with the OPCO to which your company is attached

For individuals, freelancers or business creators: Our training courses are CPF certified. Today, there are solutions for funding whatever your status, and our team of experts is available to help you choose the right funding and accompany you through the administrative procedures