Ecommerce & direct to consumer sales.

Learn Ecommerce and master direct to consumer sales through our trainings!
4 to 8 weeks of coaching with one of our 1000+ trainers, who are the best experts working in the most innovative companies!

A 100% personalized approach adapted to your needs to give you the means to achieve your goals.

📧 Searching for informations about ourtop trainings in 2024 ?

Built and enriched over the past 4 years, this list gathers all the skills to acquire to adapt one’s training plan this year, on all topics related to Tech, Data, IA, and innovation in the broadest sense.

Our top formations in Tech, Data & IA

Our very best trainers on these thematics, coming from our community of over +1000 experts

The detailed pedagogical program of each training, 100% adaptable during the design call.

Our Expertise.

Whether you are an operational or a manager, an entrepreneur or an executive, our trainers will be able to train you on all these topics:

Ecommerce & direct to consumer sales

1. Ecommerce strategy

Define and manage the ecommerce strategy and growth levers of the company.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager…

2. Ecommerce acquisition & marketplace ads

Optimize the customer journey, the average basket and the on-site experience to optimize conversions.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

3. Ecommerce platform management

Understand the operational development issues related to the e-commerce/marketplace ecosystem: product flows, e-merchandising, category management, payment tunnels, product recommendations

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

4. Conversion rate optimization

Optimize the conversion rate, the experience on the website, AB tests.

Concerned professions : Head of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

5. Payment methods & fraud

Define the payment methods of your site, prevent, detect and limit payment fraud, reinforce protection.

Concerned professions : Sales OperHead of Ecommerce, Ecommerce Director, Ecommerce Product Manager, Category Manager, Acquisition Manager…

6. CRM & customer activation

Create CRM marketing activation campaigns to build customer loyalty and maximize Customer Lifetime Value.

Concerned professions : Head of Ecommerce, Ecommerce Director, Head of CRM, Digital Marketing Manager, Ecommerce Marketing Manager…


Our trainers.

Our trainers represent the leading edge of expertise in Ecommerce & direct to consumer sales. Train with them tomorrow!

Guillaume Dassonville

Directeur Ecommerce

Samuel Baroukh

Chief Marketing Officer

Virginie Gérin

Digital, Ecommerce & CRM Director

Romain Noyer

Head of Ecommerce
Me former avec ces experts

Choose the format that suits you:

Training Duo

An individual path between 4 and 6 weeks

Training Team

A collective path from 3 to 10 people

Training Talks

Inspiring and impactful conferences

Ready to develop your
skills with us ?


Whether you want to learn more about our training
programs, ask specific questions, or express your upskilling needs, we’re here to assist you!

Benoit de La Porte
On train’s CEO

Qualiopi-certified process for training actions.

We meet Qualiopi requirements, which allows you to have your training funded by your OPCOs.
Don’t hesitate to contact us if you have any questions about your funding!

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